Students will study this dedicated digital marketing degree course at the Royal Holloway London Graduate School right in the center of London. If students are a finalist or recent graduate (any subject) wanting to boost their employability, this degree course should provide them with the knowledge and skills needed for the digital era.
Being one of a few specialist digital marketing Masters degree courses in the UK, students will gain a 360 degree perspective of digital marketing from digital branding and advertising to the consumer journey and metrics.
On graduating, students will be able to create and analyse digital strategies and make well informed tactical and strategic decisions, having studied in the context of Royal Holloway Marketing’s distinctive critical ideology. Students will be confident in using acquired skills to communicate strategies to stakeholders at all levels.
Students will enjoy studying in the historic University of London buildings in central London and work with experienced academic staff to realise their full potential.
On this course:
- Great career prospects in digital marketing and any other related discipline
- Flexible studies over two days a week, combined with extensive self-study
